Good Monster

Fitness equipment Direct

Elite Jumps

Growing traffic, a 1.8% conversion rate, and a one-and-done customer base.

  • UX/UI Design
  • CRO
  • Retention
Increase in average order value
38% in 4 months
Increase in 6-month revenue
127%
Increase in returning customer rate
64%

Every figure above is scoped to Elite Jumps and measured against Elite Jumps’s own baseline. The Ecommerce Gap is the distance between the demand a CPG or retail brand creates and the revenue it actually captures online: the sales you have already earned in the market that end up with marketplaces, resellers, and competitors instead of with you.

Post-Purchase Repeat Engine

Elite Jumps had product-market fit and traffic that kept growing. The problem was a 1.8% CVR and a one-and-done customer base. The analysis flagged a complete absence of post-purchase architecture and a PDP that buried social proof below the fold.

The fix list ran in priority order: PDP rebuild, bundle merchandising, post-purchase flow, then SMS lifecycle. AOV and returning rate moved within 8 weeks.

They told us where the gap was before we hired them. We hired them anyway because they were right.

Founder · Elite Jumps
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